Poonch: Jammu and Kashmir's border regions of Poonch and Rajouri, which were previously in news for incidents of   firing on the LoC, infiltration attempts or anti-military activities, are now moving towards 'tourism from terrorism'.

Since ‘peace’ has been established on the borders here for the past few years, sports competitions, and cultural competitions are being organized continuously within this district, reports ANI.

Department of Tourism in collaboration with the ‘National Rural Livelihood Mission’, Indian Army and District Administration organized a colourful cultural programme at Dak Bangla, Poonch titled Frozen Fiesta featuring artists from all over the country, the news agency reported.

The construction and development process is currently underway in the region.

“We want to convey the message that now there is no place for militancy, terrorism, now tourism flourishes, tourists from all over the world come here, see the beauty here. Look at the brotherhood, religious tolerance, communal harmony and hospitality here,” one of the artists told ANI.